Inside One of Our Largest Showroom Onboardings Yet: Carpets of Dalton Embraces SmartScan Technology

When a flooring retailer has been serving customers for more than 70 years, change does not happen lightly. Systems, workflows, and customer habits are deeply rooted into the day-to-day rhythm of the business. That is exactly why our recent onboarding with Carpets of Dalton in Georgia meant so much to the Showroom Pricing team.

This was one of the largest showroom technology onboardings we’ve completed to date, and our Onsite Services & Sales Specialist, Jaydin Kolb, traveled to Georgia to work directly alongside the Carpets of Dalton team to implement SmartScan technology throughout their showroom.

From tagging samples and organizing product data to hands-on RSA training, the goal was simple: make the showroom experience faster, smoother, and more connected for both customers and sales associates.

A Massive Showroom Filled with Leading Flooring Brands

Carpets of Dalton carries an extensive selection of flooring products and trusted industry brands throughout their showroom, including names like Karastan, Mohawk, COREtec, Canopy, and Triumph.

With thousands of flooring samples spanning hardwood, carpet, luxury vinyl, and waterproof flooring collections, creating a more streamlined shopping experience was becoming increasingly important for both the sales team and customers navigating the showroom.

In a space this large, quick access to accurate pricing and product information can make all the difference during the sales process.

A Better Experience for RSAs and Customers

Like many flooring retailers, Carpets of Dalton was facing a common challenge in large showrooms: too much back-and-forth during the sales process.

Sales associates were constantly walking between sample racks and stationary computers to look up pricing, product information, and specifications for customers. While the company had experimented with portable devices in the past, adoption was inconsistent.

According to Rhett, General Manager at Carpets of Dalton, the inefficiency was becoming impossible to ignore.

“Our showroom is large, and we had RSA’s going back and forth from racks to stationary desktops to get pricing for customers and it was a super clumsy process.”

The team had previously explored showroom technology solutions, but nothing felt like the right fit until they saw Showroom Pricing at Surfaces.

“One of my team went by the booth at Surfaces and we knew then it was going to be great.”

Now, with SmartScan technology fully integrated into the showroom, RSAs can instantly access product information and pricing directly from the sample using a quick QR scan. Customers can also browse more independently, making the shopping experience feel more intuitive and less interrupted.

Whether a customer is comparing Karastan carpet textures, exploring waterproof COREtec options, browsing Mohawk hardwood visuals, or narrowing down modern Canopy and Triumph styles, the information is now immediately accessible right from the showroom floor.

“Now we are able to scan and see cost if we are logged in and our customers are able to shop by themselves much easier too!”

Real Results During Onboarding Week

One of the most rewarding parts of onsite onboarding is seeing the technology begin working in real time almost immediately.

During Jaydin’s visit, the Carpets of Dalton team experienced firsthand how faster access to product information could directly impact sales conversations and customer confidence.

“While Jaydin was here, we had several instances where it helped my RSA’s close a deal and it made believers of the rest.”

That moment matters.

Technology adoption in the flooring industry is not only about features or functionality. It is about trust. When sales teams experience smoother workflows and faster customer interactions for themselves, excitement and confidence naturally follow.

Why Clean Data Matters

One of the biggest takeaways Rhett shared was the importance of preparing strong product data before onboarding.

For flooring retailers considering a showroom technology upgrade, this advice is invaluable.

“You need to make sure the data you import is clean because garbage in, garbage out. Once you make sure you've got good data, make sure you have someone committed to maintaining the tags as well.”

At Showroom Pricing, we work closely with retailers during onboarding to help organize and optimize showroom data because accurate pricing, product details, and tagging systems are foundational to a successful SmartScan experience.

The result is a showroom that feels more connected, easier to navigate, and more efficient for everyone involved.

Hands-On Training Makes the Difference

Technology alone is never the full story.

One of the things that makes Showroom Pricing different is our commitment to onsite onboarding and training. We do not simply ship software and hope for adoption. We come directly into the showroom, work alongside the team, answer questions in real time, and help create workflows that actually make sense for daily operations.

For Carpets of Dalton, that personal approach made a lasting impact.

“Jaydin was amazing and a great teacher for my sales team and we enjoyed getting to know her as well as work with Andrew!”

We believe the best showroom technology should feel approachable, empowering, and practical from day one.

Modernizing the Flooring Showroom Experience

As flooring retailers continue adapting to changing customer expectations, connected showroom technology is becoming less of a luxury and more of a necessity.

Today’s customers expect immediate information, smoother shopping experiences, and more confidence in the products they are considering. At the same time, RSAs need tools that help them move faster, stay informed, and focus more on relationships instead of repetitive tasks.

For Carpets of Dalton, SmartScan technology helped bridge that gap.

And for the Showroom Pricing team, it was an honor to help one of the industry’s long-standing flooring retailers step into a more connected future while preserving the customer-first experience they’ve built over the last 70+ years.

We cannot wait to see what they accomplish next.